Wednesday, February 24, 2010

Fight the Foam: Join the Packaging Police


Check out the latest Huffington Post blog from SCGH's Jennifer Schwab

" The large box looked too heavy for my 115 pound frame to carry. "Jennifer Schwab, Sierra Club Green Home" on the label, yep, it was for me, but I hadn't ordered anything large like this??

After cutting open the yards of plastic packing tape, I was appalled to find acres of bubble wrap, then those absolutely impossible Styrofoam "peanuts" which will still be in the landfill 200 years from now. After all this, a nice glass vase from a relative who shall remain unnamed. She means well, and this lovely object d'art did survive the trip, but what do I do with this pile of unsustainable, non-green, mostly not recyclable, plastic and Styrofoam packing materials?

And so it goes for millions and millions of packages, not to mention one of the biggest culprits in this assault on the environment, electronics products. Think about all those big, dense pieces of Styrofoam that are used in almost every electronic product package to secure the ends of the item. Admittedly, they help keep the DVDs, TVs, stereos and computers in one piece. And what about moving? Most of the cardboard boxes can be recycled, but the reams of tapes, peanuts, foam and other packing material usually cannot.

What's a consumer, and for that matter a manufacturer, to do? The answer can be found in some relatively new products and services that entrepreneurs are developing to address these problems."

http://www.huffingtonpost.com/jennifer-schwab/fight-the-foam-join-the-p_b_475481.html

Monday, February 1, 2010

Eva Longoria: A Green Celeb

Jennifer Schwab of SCGH recently got to catch up with the Desperate Housewives star at the opening of Las Vegas's City Center.


Excerpt from the Huffington Post article:
"These days it's fashionable for celebrities to hitch their stars to the green movement. Many of them claim to be green, but in my experience, only a few are really doing substantive things to back up the PR flackery. Ed Begley Jr. rides a stationary bike each morning to power his coffee-maker, admittedly on the lunatic fringe. He is certainly the trendsetter in Hollywood, having made a second career out of going green. But a number of others who shall remain nameless don't have much on their resumes beyond a couple of PSAs or donations. I recently found a celebrity who is not only adjusting her personal lifestyle but has embraced the business of going green. Enter Eva Longoria Parker, the not so desperate housewife.

While attending the launch of Las Vegas' City Center project for SierraClubGreenHome and the Huffington Post a few weeks ago, I had a chance to catch up with the stunning actress. She is owner of Beso, a new Las Vegas restaurant/nightclub which occupies a very prominent spot in the Crystals retail center, across the bridge from the Mandarin Oriental.

Longoria Parker explains how she became an environmentalist: "Growing up on a ranch with lots of land and animals, I came to appreciate the beauty of nature and the simplicity of life. It is because of this that I have an intense love for the earth and mother nature..."

For the full article go to http://www.huffingtonpost.com/jennifer-schwab/eva-longoria-a-celeb-whos_b_444566.html